Every critical conversation scenario.
Practiced beforehand.
From the first cold call to a price negotiation under pressure: every scenario comes with an AI buyer who pushes back like a real one. Pick your scenario and get going.
10 scenarios12 buyer typesData stored in Germany
A rep who handles "too expensive" calmly
has practiced it before.
Selling isn't one skill. It's many. A rep who's great at cold calling can still fall apart in a price negotiation. That's why sip.coach trains by scenario: each has its own goal, its own difficulty, and a score that measures exactly what matters in that moment.
Pick the scenario that costs your team the most.
Four scenarios where calls break down most often.
Cold Calling Practice
"Not interested." The phone is already halfway down.
Practice your opener against instant resistance: get past the front desk, state your reason in 15 seconds, handle the usual brush-offs. Against skeptical, time-pressed, and know-it-all buyers, without burning a real contact.
Practice cold callingObjection Handling Training
"Too expensive." "No need." "We're happy as we are." The rep backs down.
Practice turning the classics around: listen, uncover the real reason, answer with value instead of a discount. The score tells whether you addressed the objection or just talked over it, and names the question you missed.
Practice objection handlingPrice Negotiation Training
"What can you do on price?" The discount reflex fires before any argument.
Practice holding your value instead of cutting your price: set anchors, tie concessions to something in return, move the call from "cost" to "outcome." Against dominant and price-focused buyers who pounce on any discount.
Practice price negotiationSales Onboarding
Six weeks of onboarding. The first real call is still a leap in the dark.
Bring new reps into real conversations with structure: a short lesson in the Academy, the matching roleplay right after, a score after every call. In the Team Dashboard, sales managers see how the team is coming along.
Set up onboardingTen scenarios, the whole sales cycle.
The four focus areas are the start. Every scenario combines with 12 buyer types and 10 industries: over 1,000 different calls.
More scenarios are getting their own pages. Missing one? In Studio you build your own scenarios, industries, and buyer personas, no coding.
Practice. Review. Repeat.
The same flow for every scenario. Only the content changes.
Pick a scenario and a buyer
Cold calling, objection handling, or price negotiation, plus buyer type, industry, and difficulty. The AI buyer answers by voice, in real time, with no script.
Review
After every call, a score across five dimensions, weighted by scenario. With a concrete note on what was missing: not "too little empathy," but which sentence you skipped.
Repeat where it counts
Anything below 70 points comes back around. In the Team Dashboard, sales managers see where the team breaks down and assign the right Academy modules.
Every scenario is scored against a fixed framework.
You pick one of eight scoring frameworks, and sip.coach scores against it. Every call is scored three times; the median counts and the spread is disclosed. The overall score follows a fixed, traceable formula, no black box.
The five dimensions (needs analysis, objection handling, value selling, closing strength, conversation control) are weighted differently per scenario. Plus measured values like talk ratio, question rate, and hedging language.
Questions about the use cases.
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Three training sessions free. No credit card.
Two minutes to your first call. Data stored in Germany.